This logo has been in use since 2010 as part of the Doritos Throwback packaging (save for 2011–2016 when it was not... Landor, the agency behind this logo, claimed in a 2009 retrospective of their previous design work that the F and Y …

Nov 1, 2024 · The Frito-Lay logo immediately says, “This is insanely delicious!” That’s because the company it represents produces iconic, beloved chips worldwide. The emblem on the vibrant packaging entices fans of spicy snacks and stimulates …

Frito-Lay, Inc. (/ ˈ f r iː t oʊ l eɪ /) is an American food company that manufactures, markets, and sells snack foods. It began in the early 1930s as two companies, The Frito Company and H.W. Lay & Company, which merged in 1961 to form Frito-Lay. Frito-Lay itself merged with the Pepsi-Cola Company in 1965 to form PepsiCo.

Frito-Lay/Other < Frito-Lay. Sign in to edit History Talk (0) 1981–1997; 2010-2011, 2017–present (Doritos Throwback) [] Austin City Limits funding from Seasons 20, (1995), and 21 (1996). ... 1997–present [] Print version . 2D version of the logo. Logo with slogan. 2D version of the logo with the slogan. Print version with slogan . Version ...

Oct 30, 2024 · A pivotal moment occurred in 1961 when the company merged with H.W. Lay & Company, Lay’s potato chips maker. The new entity, Frito-Lay, became the largest snack manufacturer in the U.S. This merger allowed for further market expansion and the benefit of a broader distribution network.

We are a dynamic division of a growth-focused company whose goal is to win in the marketplace by giving consumers more of what they want and love. Read our latest press releases, find assets and more.

Aug 1, 2024 · Let’s embark on a journey through the annals of this iconic snack brand, tracing its origins and the metamorphosis of its logo across the decades. Doritos, the renowned tortilla chip brand crafted...

Doritos, known for its bold flavors and distinctive triangular chips, began its journey in 1964 at Disneyland, California. The concept was born when a Frito-Lay executive, Arch West, visited the Casa de Fritos restaurant at the theme park.

Aug 20, 2021 · Fritos was originally made solely by The Frito Company, founded by Charles Elmer Doolin, which was based on his mother’s kitchen. In the year 1932, an ad was placed for San Antonio Express classifieds that read “Corn chips business for sale, a new food product, making good money.”

Lay's was introduced in 1940 in the United States. This logo was briefly revived in 2021 for limited-edition Lay's retro throwback products. This logo is still used on several Frito-Lay trucks...