Gary Illyes said "we need to be able to control our own signals. And if we are looking at external signals... that's not in ...

Google’s Gemini now personalizes replies from past chats and adds Temporary Chats, rolling out now with controls you can manage.

Tired of AI content flops and wasted ad spend? Learn how to prompt better, personalize faster, and turn AI into your ...

OpenAI restores GPT-4o to the ChatGPT picker for paid users and promises advance notice on future deprecations.

YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get ...

GEO requires a new toolset, and there are plenty to choose from. But making the right choice is more about the philosophy ...

In AI-first search, your content fuels answers but doesn’t guarantee credit. Here’s how to retain visibility in a ...