My kids believe all channels equally, and it is my job as a parent to teach them to be critical of what they are being shown.
I usually resist covering self-serving media trade studies like the TVB's shown here, but I'm calling this one out for a ...
TV personality Nigel Barker, host of the "Shaken & Stirred" podcast along with fellow beverage industry veteran Philippe Roederer, debut The Barker Company. Read the whole story ...
What's in a name? That which we used to call Twitter no longer smells as sweet, according to just-released brand equity valuation platform Brand Finance, which this morning downgraded the value of ...
The goal of building a culture of creative effectiveness in advertising faces a variety of hurdles, according to a white paper from WARC and the Association of National Advertisers. In addition to ...
For retailers, the holidays ahead are shaping up to be minimally merry. While U.S. consumers are feeling better about their finances, they are heading into the holiday season with higher levels of ...
The demographics are shifting — which can have a big effect on elections. More than 40 million Gen Zs are now eligible to vote. Paramount’s Vote ’24 campaign encourages young people to vote ...
TV stations, along with other legacy local media such as newspapers, have been in a phase of adaptation to new ways of doing business for a number of years now. But at the same time, much of the ...
New forecasts point to gains of around 3%, the slowest growth in six years. Read the whole story ...
Social-first agency group Samy Alliance has appointed former Dentsu C-suite executive John Santiago Chief Corporate Development Officer/Americas, based in New York and with a specific focus on M&A.
Meta Platforms must face accusations that it violated Washington, D.C.'s consumer protection law by allegedly designing Facebook and Instagram in ways that would addict … Read the whole story ...