CoinDCX's 'Learn Karo. Crypto Karo' campaign presents a fresh perspective to cryptocurrency trading, focusing on investor ...

The Indian adtech landscape has a new entrant with the launch of Logi5, a digital platform that claims to combine location ...

While the merger could potentially reshape OTT advertising with premium targeting, the reduced ad inventory raises challenges for agencies, limiting their negotiation leverage.

In a country where nearly 60,000 children tragically lose their lives in road accidents every year, child car safety is a ...

Has the magic been lost? Netizens call it "deeply uncanny," "soulless," and even "garbage," questioning whethe ...

From smashing stereotypes to reshaping narratives, Connekting Dots’ founder underpins how women in PR and marcom showcase ...

Magnite’s latest research highlights its impact on ad recall, trust, and purchase intent, offering new possibilities for ...

BU, India sub-continent, Haleon, outlined the initiative’s vision, stating, "In India, access to quality healthcare is often ...

Authenticity, creativity, and consistency turn meals into memorable experiences, proving branding is the secret ingredient ...

Campaign dives into how the relentless pursuit of creativity and results is pushing creative professionals to the edge, and ...

Campaign dives into how the relentless pursuit of creativity and results is pushing creative professionals to the edge, and ...

Brands use WhatsApp Click-to-Chat ads with AI bots to boost engagement, streamline campaigns, and drive personalised, ...