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Discover how brands are enhancing in-store execution, embracing emerging trends like AI image recognition, and leveraging data to drive sales. PepsiCo CCOs Cara Keating and Bryan Santee share how the ...
Discover how brands are enhancing in-store execution, embracing emerging trends like AI image recognition, and leveraging data to drive sales. How Southern Glazer’s Is Elevating Proof for ‘Hands-Free ...
“With these deeper insights, sales teams can now personalize their engagement strategies, tailor loyalty programs and plan more targeted promotions and campaigns to increase relevance with retailers, ...
As part of this, Kenvue looks to deepen its customer collaboration through algorithmic selling that uses advanced forecasting and intelligent automation to bolster inventory management and reduce ...
Learn about the company's transition plan and how it plans to build on Hattersley's legacy contributions.
Manufacturers are producing unprecedented amounts of data, yet turning it into actionable insights remains a challenge. This guide outlines how analytics can enhance efficiency and decision-making ...
The Molson board, with the help of an external firm, will be launching a search for its new president and CEO, considering both internal and external candidates. Hattersley’s replacement will be ...
In this conversation with CGT, TELUS' Robert Baldwin outlines some of the evolving trends to watch in TPx, while exploring some of the commonly-held beliefs around analytics, data harmonization, and ...
Smucker will continue to own and market Hungry Jack in the breakfast category; Basic American Foods will expand its retail presence in the potato business.
It’s not just during M&As where IT needs to have a well thought-out strategy. When Kellanova was spun off from Kellogg’s as an independent organization in 2023, for example, “having the right building ...
While the company sought out a partner that would help it better understand consumer pain points and expectations, Krisnamurthy said the technology is simply an enabler. The real transformation ...
We’re diving deep into the topic within a dedicated session, tapping into the expertise of executives from key brands like GoGo SqueeZ, Melissa & Doug, and Yesway, to uncover the true potential of ...