The city of Riyadh hosted the 2024 MENA Effie Awards ceremony on Thursday November 21rst, at the Four Seasons Hotel, amidst the dazzling atmosphere of Riyadh Season. The event celebrated 15 years of ...

Rania Masri, Chief Brand and Marcomms Officer at the newly rebranded IMI spoke to Communicate about several topics pertaining to the broadcast and entertainment industry today.

In line with the UAE’s Net Zero 2050 Strategy and following a partnership signing with Mastercard and LuLu at COP28, Unilever today officially launched its inspirational campaign committed to help ...

In an era where Gen Z is all about the next foodie adventure, Coca-Cola Middle East is riding that wave as part of its Meals Platform – a global platform designed to celebrate the moment of connection ...

Publicis Groupe Middle East, has partnered with the Dubai Business Women Council (DBWC) to launch a series of workshops aimed at providing female-founded micro, small and medium-sized enterprises ...

Women Driving Change in the GCC The insights in this article were contributed by Anne-Laure Malauzat, Management Consultant at Bain & Company. The Gulf Cooperation Council (GCC) region has seen a ...

Noura Souki, Account Director at Cheil ME talks to Communicate within the frame of the "20 women to watch" series ...

Nancy Assaad, Founder and CEO of The Marketing Boutique A lifelong passion for science, particularly physics, and a deep curiosity about how things work led Nancy Assad to pursue a career in ...

How do you handle creative blocks or moments of doubt in your work? I pause, breathe, and step back. I take a walk, listen to music, or engage in any activity that allows me to completely detach from ...

At TMB, they push boundaries by integrating emerging technologies like predictive analytics and AI to foster deeper connections between brands and their audiences. Furthermore, they are redefining the ...

After launching "Go for More", a new global brand positioning campaign, e& is collaborating with the immensely popular Instagram page, ‘Dude With Sign’ who’s heading to the UAE to discover what the ‘& ...

Noor Akar, Creative Director at TBWA\RAAD is part of the Communicate Women to Watch series What does creativity mean to you? Creativity means life is never boring.