2024 begs the question: can campaigns make a difference on the ground or are electoral outcomes really dictated by ...

Democrats fretting over their party’s messaging may be worried about the wrong part of their side’s strategy for the presidential cycle. At least that’s according to a top Republican media buyer.

In this industry, there are no mistakes — only lessons learned. The 2024 cycle was a heavy hitter with campaigns pulling out all the stops to reach voters where they were and get them to the ballot ...

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