NEW YORK —A new report from Nielsen’s The Gauge shows that the NCAA tournament helped drive cable’s traditional March ...

TV viewing in the U.S. is settling into more seasonal patterns, according to Nielsen’s The Gauge for March, with the NCAA ...

For the first time in Nielsen's monthly Gauge reports, its top 10 most-watched streaming titles were distributed by seven different platforms ...

Cable did see its share grow from 23.2 percent in February, thanks in large part to March Madness: The men’s and women’s NCAA ...

Legacy media companies amassed only 10 percent of total television viewership during the month of March, according to new ...

Nielsen has refreshed its monthly “The Gauge” report to count Warner Bros Discovery’s (WBD) and Paramount Global’s streaming ...

The annual men's college basketball tournament drew sizable audiences to CBS and TNT, with the cable TV sector benefitting ...

Comet, Charge and TBD saw higher viewership immediately after the Florida-Houston game in key markets where CBS-owned stations are affiliates.

This year marked VideoAmp’s second-ever Vampfront, and its first at the (slightly migraine-inducing) Mercer Labs.

VideoAmp, the measurement firm intent on dislodging Nielsen, signaled its ambitions Tuesday at an upfront event involving a ...

The Naked Gun' reboot will star Liam Neeson as Frank Drebin, Jr., following in the footsteps of late actor Leslie Nielsen who ...