It is not exactly a mystery what Xbox is attempting to do with its current push for mass adoption of the Xbox brand and ...

The company is communicating its multiplatform approach by emphasizing that you can play Xbox games on all kinds of devices.

The ad campaign positions every electronic device with a screen as an Xbox, as Microsoft continues to publish its titles and ...

For die-hard Xbox fans, Microsoft's latest 'This is an Xbox' campaign will likely further confuse their idea of what Xbox is ...

Among them is both the Xbox Series X and Xbox Series S, plus more unconventional choices like a Samsung Smart TV, Amazon Fire ...

This discount on the Ghost Cipher Xbox Wireless Controller is one of the best early Black Friday Xbox deals we've seen so far ...

Microsoft’s latest holiday marketing campaign is all about how you can play Xbox games even without the actual console. “This ...

The PS5 Pro is the mid-generation upgrade from Sony that boosts the performance and resolution of your favourite PS5 games.

Enthusiasts take note; the new best CPU for gaming is out, but it's selling fast. Here's what you need to know.