In addition to the hyped debut of the Land-Dweller and its integrated bracelet, Rolex also launched another new bracelet ...

Producing a "Pepsi" version of the new Cerachrom bezel took Rolex some time ... bringing back the Jubilee bracelet as a factory option and giving it an Oysterlock clasp with 5mm micro-adjust ...

If Rolex decides to discontinue Pepsi, it could pave the way for the ... It is expected to be offered on both Oyster and Jubilee bracelets, giving collectors flexibility in their choice of style.

The Pepsi bezel got new life ... quite like a gold GMT-Master on a gold Jubilee bracelet, though you’d better have the tan to go with it. But, Rolex being Rolex, the GMT-Master (at this point ...

Owning a Rolex GMT II ‘Pepsi’ is going to do a few things. It’s gonna make you very happy when you look at your wrist; it'll bag a few assuring nods of approval from Rollie heads ...

Early aluminum bezels would also fade differently over time, making certain “Pepsi ... in Rolex history. It was also the first GMT reference available at retail with a matching Jubilee ...