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A 2025 academic study discovered that 74.8% of women believed that using a luxury handbag instead of an ordinary one would ...

PRIMARK is renowned for releasing stylish items that remind shoppers of pricier versions – but with a much cheaper price tag.

These Zara fragrances are incredible dupes for the most popular luxury perfumes; from Baccarat Rouge 540, to YSL Black Opium, to Tom Ford Lost Cherry.

SHOPPERS are flocking to Primark to buy a hugely popular summer dress.  Available for just £28, the dress has gone viral on ...

"We are not fast fashion," the executive said days after the Senate voted on a bill to curb the company's advertising and tacking on fees.

Should you splurge on a classic swimsuit, or can you get the look on a budget? There's over £2,000 difference between the ...

The aesthetic shift comes as interest in calico and foxtail hair grows on TikTok, while celebrities such as Leighton Meester, ...

It is the beauty giant’s first cross-divisional, multi-brand, multi-channel activation, called #JoinTheRefillMovement.