Truly effective marketing strategies tend to take advantage of both online and offline initiatives to create a well-rounded, multi-faceted approach. When done together as part of a complete ...

Ecommerce major Flipkart is now partnering with local stores to offer its users an offline experience of the product which they would like to order from the online platform. These ‘buy zones ...

First, customers buy online through the retailer’s website or mobile ... Consequently, a successful BOPS implementation requires good coordination between the online and offline channels. Very few ...

Today, integrators leverage a mix of both online wireless and offline locks to provide a more customised system for each end user. By combining online and offline locks, integrators have the ability ...