The new Jaguar logo and promotional campaign have sparked considerable controversy in recent days. To put it mildly, the ...

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

A ‘NEW’ classic Jaguar has been unveiled with a roaring petrol engine – just days after the British firm’s controversial ...

The managing director of Jaguar has said he was disappointed by the “vile hatred and intolerance” in responses to a clip of the car company’s new advert.The clip prompted a backlash online among some ...

Rebranding campaigns are meant to generate favorable awareness and positive press coverage about products. But sometimes the ...

Jaguar debuted a new video for its relaunched all-electric branding — but it was missing something: cars. Even Elon Musk ...

Jaguar is rebranding itself, announcing a "new era" in an ethos tracing back to its founder, Sir William Lyons.

A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...

For all companies, there comes a time when a rebrand is needed—either to attract new customers, to keep the old ones ...

The latest campaign video from Jaguar has received a fair bit of criticism from netizens, including Elon Musk.

Jaguar‘s new logo has stirred conversations on the internet as individuals continue to express their disappointment with the ...

The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch three new electric cars, starting in 2026.The new logo is produced in a ...