New Mexico superstar Bella Hines became the only current boys or girls high school basketball player to have an NIL deal with ...

Jayson Tatum wore Cincinnati-themed shoes during the Boston Celtics' home game against the previously unbeaten Cleveland ...

After a tumultuous end to his Adidas partnership this summer fueled by reports of his signature line being discontinued, Trae ...

"As a kid, you always dream of lacing up in your first pair of Jordans," he said. "You put on that first pair, you feel ...

“This brand embodies basketball, style ... He's had bad games. But not Jordan's shoe game. It is undefeated. In shoe terms, he is the 1972 Miami Dolphins. Untouchable. The Jordan Brand is ...

Atlanta traded Dejounte Murray to the New Orleans Pelicans, paving the way for Jalen Johnson to be Young's new running mate.

The Nigel Sylvester x Air Jordan 4 Retro “Bike Air” has a SKU of HF4340-800 and is currently slated to be released on March ...

Hawks All-Star Trae Young has signed with Jordan Brand. “This brand embodies basketball, style, a desire to win and the ...

This brand embodies basketball, style ... to see Young continue wearing the flagship Air Jordan models and perhaps other Jumpman team shoes throughout his multi-year deal. As part of the exciting ...

ATLANTA — Trae Young is the newest Jordan Brand ... with the iconic basketball sneaker brand after previously being signed with adidas, where he'd released three lines of shoes.

Michael Jordan‘s game-worn Air Jordan IX baseball cleats will be up for grabs in December as part of Infinite Auctions’ ...