The new HPE rebranding features updated typography and colors for the new HPE logo that includes the signature HPE green ...

Here is a look at why Hewlett Packard Enterprise is marking its 10th anniversary with a rebranding campaign – including a new logo- that signals it is an “essential” partner in the AI era.

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

HP is not only getting in on the AI action with its brand-new laptop ... and opposing it is the new Helix logo representing the line (it's supposed to represent 'AI' and 'DNA').

According to Wolff, on computers, the logo means that the systems ... The announcement means HP is joining countless other tech brands that are desperate to capitalize on growing interest in ...

unifying consumer PCs under the 'Omni' prefix and streamlining commercial PC brands to HP EliteBook and ProBook. The company also introduced the new AI Helix logo, integrating advanced AI ...