“Independent fragrance brand Phlur saw notable growth, likely due to the viral success of the brand on TikTok,” said Consumer Edge. “Similarly, brands such as Oakcha and Alt Fragrance are ...

“Independent fragrance brand Phlur saw notable growth, likely due to the viral success of the brand on TikTok,” said Consumer Edge. “Similarly, brands such as Oakcha and Alt Fragrance are expanding ...

However, availability of counterfeit products poses a challenge - Key market players include Abercrombie and Fitch Co., Alpha Aromatics Inc., ALT. Fragrances LLC, BELLEVUE PARFUM USA, Botanic ...

PARIS - Losses are mitigating after six consecutive quarters of declining beauty transactions in the U.K. and the U.S. Direct ...

Bazaar catches up with designer Anna Sui to discuss the launch of her new Wild Wonder fragrance and the Spring/Summer '25 ...

If you prefer unique wood scents, Voluspa’s Blong Tabac is a mix of perique tabac, vanilla husk, sandalwood. Like a few other ...

As I’ve gotten older, my perfume knowledge expanded, and my love for scent layering has grown. And with perfumeTok constantly introducing me to new brands, my fragrance wardrobe has also grown t ...

One spritz of a beloved perfume can lift your mood. While scent is subjective, the best luxury perfumes share a few common elements that make them worth the investment. They’re often crafted by ...

Everything—from cosmetics to skincare—is gentle, lightly pigmented, and free of artificial fragrances. So, it comes as no ...

Typically priced around £100, this sought-after fragrance is now less than half price in an Amazon sale that's got everyone talking. Act fast to snap up this deal, as it's anyone's guess how long ...