Tourism industry giants and small local businesses alike need to sell the dream, with messaging that inspires their target audience to hand over their hard-earned dollars in a competitive market. So ...
Feature articles are becoming an increasingly visual form, especially on the web. With articles like these from news outlets like the BBC and Stuff, we can see why: the impact on the reader can be ...
That’s what Justine Picardie, Chanel biographer and former Editor-in-Chief of Harper’s Bazaar said at the 2023 British Luxury Summit. In this exploration of luxury branding, we'll cover: Walpole is ...
Why interactive scroll-based storytelling works... ...and how to make it work for you. Every once in a while, a digital story stops you in your tracks. It floors you ...
Most people that publish content on the web aren’t professional photographers or designers. But we still want our photos to look amazing. This is why we turn to photo editing software that is both ...
Aperture is one of three camera settings — along with ISO and shutter speed — that impact how well (or not) your photo is exposed. These three settings are often called the ‘exposure triangle.’ So ...
We have a tangible need for beautiful feature stories that craft compelling narratives about our world out of statistics. And, given the sheer quantity of data out there, it makes sense that ...
Across every industry, marketing teams are investing in digital storytelling to publish their content. It’s not hard to see why. The best digital stories take advantage of the power of modern web ...
Have you ever taken a picture and it's turned out blurry or too dark? If you have — like most of us — then you probably need to learn about ISO. ISO is a number that represents how sensitive your ...
Unlikely as this might seem from social media platforms, we’re living in a golden age of science communication. As newspapers and magazines struggle to fund specialist science reporters, it might seem ...
As we all know, technology is evolving at a rapid rate. Devices are getting more powerful. Payment providers are removing (most) friction from digital transactions, making it easy for consumers to pay ...
At Shorthand, we're passionate about making sure all our users know how to get the very best results with our tool. By Dawn Murden We recently ran a webinar covering the Scrollmation and Background ...