There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

Jaguars's rebrand has ignited a wave of debate. This attempted rebrand offers three critical lessons for CEOs attempting to ...

Jaguar has urged people to "trust and reserve judgement" over the rebrand of the carmaker. The company, embarking on the ...

This often overlooked gem is Jaguar style and class at its best, an interesting counterpoint to the company's current ...

A luxury classic car, owned until recently by Madonna, has failed to sell at auction. The Queen of Pop purchased the rare ...

New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.

The U.K. legacy carmaker successfully turns eyes toward its Dec. 2 design concept reveal, but is mocked online meanwhile.

The culture wars have come for the automotive industry, with recent ads from two big luxury brands drawing widespread ...

A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...

Jaguar is rebranding itself, announcing a "new era" in an ethos tracing back to its founder, Sir William Lyons.

London-based phone company Nothing is getting a big awareness boost after making fun of Jaguar’s widely criticized new look.

Jaguar's managing director, Rawdon Glover, defended the car maker's controversial new ad, which has been viewed more than 7.5 ...