New CEO Shakes Up Boohoo, Changes Name to Debenhams Group, Unveils Platform Model
Boohoo Group CEO Dan Finley wants to replicate his success turning around Debenhams within the wider group, which owns brands ...
Prolific North16h
‘Not a silver bullet’: Region’s branding experts on Boohoo’s ‘high-stakes’ new (old) name
Is a rebrand as a once-mighty UK retail giant that had already lost the interest of consumers when it collapsed four years ...
Debenhams returns as Boohoo takes the bust department store’s name
DEBENHAMS is back as fast-fashion retailer Boohoo takes the bust department store’s name. The online group yesterday shocked the City by announcing the decision alongside a radical overhaul of its ...
LBC1d
Boohoo rebrands as Debenhams in major overhaul following drop in youth fashion labels' sales
Boohoo's parent company has rebranded as Debenhams Group as it hailed the turnaround of the department store brand it bought ...
Debenhams is back! But the boohoo share price continues its downwards trend
The boohoo share price fell 4.6% yesterday (11 March) despite an announcement that the group’s to be re-branded as ‘Debenhams’. Our writer takes a closer look.
TheBusinessDesk.com1d
Boohoo gives up trying to clean up image and changes name to Debenhams
The controlling Kamani family have officially given up trying to detoxify their tainted Boohoo brand and are changing the ...
A Jetset Journal on MSN4d
Make Sure to Get These Boohoo Styles Right Now on Amazon
I love Boohoo, but also love the convenience of shopping on Amazon. So, I have found some great Boohoo inspired styles you ...
What £100,000 invested in Boohoo shares 3 months ago is worth today…
Investors started paying attention to Boohoo shares when two of the fashion group's directors invested £100k each at the turn ...