Rafael “Rafa” Pitanguy embodies the global in his title as the deputy global chief creative officer at VML and the creative ...

Over the course of this year, he is planning to funnel 300 million pounds a year into WPP Open, the group’s AI-powered marketing system, up from the 250 million pounds it spent last year.

The value of the transaction has not been disclosed. With this transaction, WPP will be able to leverage Stability AI’s open visual media models across image, video, 3D, and audio to craft compelling ...

Stability AI’s models will be integrated within WPP’s AI-driven operating system, WPP Open, to help create ideas and test concepts. Prem Akkaraju, chief executive of Stability AI, called it ...

WPP Open, to explore new ways to ideate, perform concept testing, and develop new solutions. "The advertising landscape is evolving quickly, and AI is at the heart of that evolution,” said Mark ...