OBEY has joined forces with Reebok for a new collection of sneakers and ready-to-wear that reimagines the American sportswear ...

Sometimes, brands decide it’s time for a fresh look, swapping out their old logos for something new. Whether it’s a bold ...

The Guinness Men’s Six Nations brand identity has been recharged to resonate with new and existing fans, players and teams ...

Louis Vuitton ‘s latest “Core Values” campaign celebrates the multi-decade-spanning careers of Roger Federer and Rafael Nadal ...

Medvedev first signed a contract with Lacoste in 2019, and agreed to an extension the following year that runs through 2025.

Boast, the classic tennis brand founded in 1973, has become the official apparel sponsor of the Garden Cup, which takes place ...

Craveworthy Brands has expanded its growing restaurant portfolio with the acquisition of Fresh Brothers Pizza, the Chicago-based group said Monday. Scott and Adam Goldberg founded Fresh Brothers ...

Trump has threatened a tax of at least 60 percent on goods from China — a move with the potential to decimate small American brands ... In conversations with clothing designers over the past ...

Longtime tennis analyst, Tennis Channel commentator and 60 Minutes contributor Jon Wertheim has been suspended indefinitely after comments he made about about the appearance of world No. 10 ...

The local brand has built a loyal following since its founding in 2015. Vuori is known for its luscious fabric and stylish cuts for sweatsuits, shorts and other apparel that can be worn from yoga ...

Leicester-based kidswear and streetwear brand Hype has been sold to Apparel Brand for an undisclosed sum. The deal comes 18 months after Hype was rescued out of administration, saving 82 jobs.

Jannik Sinner debuted his signature Nike logo at the ATP ... services to create a unique tennis shirt. Unfortunately for athletes and fans, Sinner's official Nike apparel is not available anywhere ...