The Glamlite Strawberry Shortcake Lip Kit keeps going viral on TikTok and selling out. One editor put it to the test. Read ...

Learning from the failure of their first beauty startup, SUGAR Cosmetics cofounders Vineeta Singh and Kaushik Mukherjee capitalised on customer feedback and market research to create a formidable ...

SUGAR Cosmetics posted INR 505.1 Cr in operating revenue in FY24, up from INR 420.3 Cr reported in the previous fiscal ...

Give the gift of beauty with these Sephora Favorites sets, featuring the retailer's most popular products — details here ...

The ad highlights the lipstick’s standout feature. Mumbai: To capture the attention of Gen Z, Sugar Cosmetics collaborated ...

I’m not scared,’ says Julius Malema The meanings behind car makers' badges Red world is rich in sugars similar to those found ...

To find the best lip scrubs, we asked a dermatologist and included beauty editor favorites as well as top-rated products. Find your new lip scrub ahead.

Read more about our Product Review Guidelines here. Once upon a time, you couldn't wear dark makeup without being considered "neo-goth." Apply an aubergine lipstick, tawny eyeshadow, and some ...

Hailey Bieber reflected on her teenage years as she gave her TikTok followers an insight into her blush-pink makeup look. Ahead of her 27th birthday, the Rhode founder sparked a viral trend as she ...

Having oily skin can be challenging when it comes to getting foundation and concealer to last. But with the help of a good ...

Showcasing that femininity and leadership can coexist, each celeb before facing the world is seen reinforcing confidence through their rituals involving their favorite SUGAR makeup products that ...

Get the perfect pout with these amazing lipsticks that come from well known brands in the market and are sold like hot buns.