Vineeta Singh, the co-founder and CEO of SUGAR cosmetics, shares how the brand managed to beat its own estimates and bounced back. “November was in fact one of the most fantastic months for us.

SUGAR Cosmetics founders Vineeta Singh and Kaushik Mukherjee delved into how the startup leveraged social media influencers to build a formidable brand Founded in 2015, with just two products ...

SUGAR Cosmetics is gearing up for its initial public offering (IPO), following in the footsteps of Nykaa and Mamaearth as it ...

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As a low-maintenance beauty girl, ease and effectiveness rank high, and it is one of the reasons beauty sticks are a staple ...

Whether in the beaming sunlight of summer or the frigid air of winter, your lips need protection. Our experts help you pick ...

After paying record prices for sugar last year, American candymakers can now breathe a sigh of relief: Costs are easing as ...

If Allure threw a party at Studio 54 in 1979, the room would be filled with '70s makeup trends like glittery eyeshadows, ...

The EWG Verified makeup line adds eyeshadows and mascaras.

Thanks to social media, you can learn about the latest products in a few quick swipes—and buy them with a tap. The world of ...

It's way too early for figgy pudding, sleigh rides and jingle bells, but if you're hoping to snag one of the best advent ...

Lina Ruiz, Director of R&D at ATTITUDE™ The Oceanly Eyeshadows launch in shades Pretty in Pink, Dusty Rose, Berry Bliss, ...