The Nashville agency’s evolution has led to several new hires, including former Observatory CCO Linda Knight as its first chief creative officer.

The creative ad agency behind campaigns for "Sinners," "Anora" and big Hollywood franchises has become 100% owned by its ...

In this exclusive interview, TBWAMedia Arts Lab's leaders reveal the secrets to their decades-long relationship with the $3 trillion brand.

Barker, which has about 45 employees, began working with BLAC in 2022. The company says four of its former interns have ...

The dossier shows the AAAI circulated guidelines to ad agencies in August 2023: They must charge clients whose annual spending exceeds $29 million a minimum 3% commission for digital ads and 2.5% ...

A fast-growing marketing and advertising agency has tapped a new CEO to lead the firm into its next phase, which it says will ...

Klick Health was named ‘Agency of the Year’ by New York Festivals Advertising Awards (NYFA) yesterday, representing a landmark win for the independent health ...

These two Milwaukee television outlets will get a new owner after the Federal Communications Commission approved the ...

The FTC on Monday sent requests for information to agencies including Omnicom Group OMC 1.90%, WPP WPP 2.18%, Dentsu 4324 -2.35%, Havas, Interpublic Group IPG 2.06%, Publicis Groupe PUB 0.20% and ...

NEW DELHI, June 19 (Reuters) - Omnicom Media's India chief was frustrated. It was October 5, 2023 and a rival was trying to poach the U.S. firm's client by offering lower prices, just weeks after ...

Large companies will eventually follow small ones in using AI to create ad campaigns—undermining the agencies that have ruled the business for years, analysts say.