India's digital ad market is set to soar from ₹6,000 crore in 2016 to ₹69,856 crore by 2026, overtaking traditional media like TV and print.

Live Sports, the Presidential Election, and Streaming Growth Signal a Shift in Consumer Viewing Habits as AI-powered Targeting Unlocks New ...

The National Communications Commission (NCC) has released a comprehensive 2024 communications market report, executed by the Taiwan Institute of Economic Research. The report reveals notable shifts in ...

Rekhachithram, a Malayalam mystery crime thriller, has grossed features an ensemble cast and is set to debut on OTT platform ...

In 2025, streaming services will finally out-spend commercial broadcasters on content. Ampere Analysis forecasts global ...

The number of original series released by online streaming platforms in India declined in 2024 for the first time in three ...

Silver Silver has initially fallen during the course of the previous trading week but has also seen a complete turnaround as traders ar ...

Reboots have become a staple in Hollywood, driven by commercial viability, risk mitigation, and nostalgia's potent influence.

Report with market evolution powered by AI - The global gift card market size is estimated to grow by USD 1.33 billion from ...

In the unscripted category, JioCinema’s Bigg Boss OTT Season 3 took the top spot, highlighting the increasing popularity of reality television formats in India. While the report focuses on ...