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Jaguar blasted for 'doubling down' on 'woke' rebrand
Tale of Two Carmakers: Jaguar's 'Woke' Rebranding vs. Volvo's Family Focus
The culture wars have come for the automotive industry, with recent ads from two big luxury brands drawing widespread attention on social media.
Jaguar blasted for 'doubling down' on 'woke' rebrand: 'People have had enough!'
British car manufacturer Jaguar has been blasted for "doubling down" on their controversial rebrand, as commentator Ellie Wheatley claimed people have "had enough of woke". The company, founded in 1922,
New Jaguar ‘woke’ ad misses the moment, carmaker’s stock falls
Amber Duke and Niall Stanage react to dueling ads from carmakers Volvo and Jaguar. #jaguarad #volvoad
Jaguar, Rebrand
Jaguar Rebrand Is Absolute Genius—Here’s Why
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But there's method in the madness.
'Trust and reserve judgement' on rebrand, says Jaguar
Either way, the rebrand has grabbed people's attention and Jaguar has since admitted it not only expected such debate - but it wanted it. In the 1960s, Jaguar launched the E-Type and XJ which have come to be known among some of the most iconic cars of all time.
Why Jaguars Rebrand Is (Possibly) A Stroke Of Genius
Jaguar is rebranding for its new age of electric only vehicles. Everyone is talking about it. Just not for the right reasons.
essanews.com on MSN
3h
Jaguar's controversial new logo criticized, designer strikes back
The new Jaguar logo and promotional campaign have sparked considerable controversy in recent days. To put it mildly, the ...
TAG24 NEWS on MSN
3h
Jaguar unveils new logo and look as it prepares its electric future
The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch three new electric cars, starting in 2026.The new logo is produced in a ...
7h
‘NEW Jaguar’ unveiled with roaring petrol motor & huge price after firm blasted for ‘going woke’ with EV revolution
A ‘NEW’ classic Jaguar has been unveiled with a roaring petrol engine – just days after the British firm’s controversial ...
4d
on MSN
Jaguar debuts its new branding in a video — and it's missing one thing: cars. It's getting roasted by some online.
Jaguar debuted a new video for its relaunched all-electric branding — but it was missing something: cars. Even Elon Musk ...
4d
on MSN
Jaguar rebrand turns heads as company enters new era with ‘Copy Nothing’ ethos
Jaguar is rebranding itself, announcing a "new era" in an ethos tracing back to its founder, Sir William Lyons.
3d
on MSN
Radical Jaguar rebrand and new logo sparks ire online
A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...
ComingSoon on MSN
5d
Why Fans Aren’t Happy With Jaguar’s New Logo
Jaguar‘s new logo has stirred conversations on the internet as individuals continue to express their disappointment with the ...
Yahoo
2d
Jaguar boss disappointed by ‘vile hatred and intolerance’ over new advert
The managing director of
Jaguar
has said he was disappointed by the “vile hatred and intolerance” in responses to a clip of ...
6d
on MSN
Jaguar Chases Enzo Ferrari's Legendary Comment with New Sedan
When Jaguar returns with its new four-door electric GT car in 2026 it will have a lot of luxury competition to outshine.
Auto News India
30m
Jaguar boss reacts to backlash on social media over new advertisement
The latest campaign video from Jaguar has received a fair bit of criticism from netizens, including Elon Musk.
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