Columbia University M.P.S. in Insurance Management graduate Phil Offutt shares how AI is leveraged to find correlations and ...
At the 70th anniversary of broadcast ads, TV is still the jewel in the crown – but marketers need to keep a firm grip on ROI.
When you use DPReview links to buy products, the site may earn a commission. Image: Panasonic Panasonic has announced the ...
As we see this through Daniel’s eyes, implementation details regarding addressing often reveal fundamental design constraints ...
Nordvalls Etikett expedites its digital transformation with the installation of a second HP Indigo V12 digital press in ...
For many marketers, CTV is simply about reaching the right audiences at scale, regardless of content. But stronger ...
At The New York Times’s Climate Forward event, California’s governor called Trump’s recent comments denying climate change ...
In today's data-rich environment, business are always looking for a way to capitalize on available data for new insights and ...
As ITV marks 70 years of TV advertising, shifting definitions of what counts as ‘TV’, changing viewing habits and evolving ...
Sony Pictures Networks India is leveraging hybrid content deals, combining broadcast, streaming, and sub-licensing to manage ...
LiveRamp Holdings, Inc. is a top Buy, with strong growth, rising demand for data solutions, solid financials, and robust ...
Building on a wide-ranging career in academia and think tanks, Michael Werz is the senior advisor for North America and ...