Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is breaking with past Super Bowl strategy for Lay's potato chips, trying a commercial that is sweet and cinematic ...
‘Sneakflation’: Shopper issues warning against Frito-Lay, Kellogg’s after seeing new packaging. Here’s what to look for
A marketing expert compares new and old Frito-Lay and Kellogg's packaging to expose the shrinkflation of several popular ...
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Lay’s Potato Chips Recall Upgraded To FDA’s Highest Level Due To 'Undeclared Milk'
Attention potato chip enthusiasts: the U.S. Food and Drug Administration (FDA) has escalated its recall on Lay’s potato chips ...
PepsiCo Revamps Lays, Cheetos, And Doritos Maker Frito Lay As North American Sales Take A Hit, Shifts Focus To Health-Conscious Customers
PepsiCo made key strategic changes to its snack business Frito-Lay North America owner of popular products like Lays, Cheetos ...
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St. Johns County Farming Family to Shine in Lay's Super Bowl Commercial Celebrating Agriculture Heritage
St. Johns County farming family to be featured in a Lay's Super Bowl commercial celebrating their agricultural legacy.
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FDA Upgrades Lay's Potato Chips Recall To Highest Risk Level
Lays is recalling some of its most popular chips because the bags are mislabeled. The mistake could prove deadly for people ...
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PepsiCo sounds alarm on major change in consumer behavior
its Frito Lay brand saw its volume (number of units sold during a specific period) in the U.S. decrease by 3% year over year, while Quaker Foods volume shrunk by 6% and PepsiCo beverages volume ...
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FDA issues severe recall for Lay’s chips due to milk allergy risk
The affected chips were sold in Washington and Oregon starting November 3, 2024. However, Frito-Lay has since removed the recalled chips from stores. The FDA first warned about the issue on ...
Lay’s recall of Classic Chips in 2 states classified at highest risk level, FDA warns it could cause 'death'
The FDA classified the recall of Lay's Classic Potato Chips in Oregon and Washington state as a Class 1 recall, which means ...