The heritage of the American Ultra family has always been deeply rooted in advanced guitar ... like the sports car versions, ...

“We refer to it as the “sports car” of the Fender lineup, it’s designed to push boundaries and redefine what a Fender guitar can be, catering to both traditionalists and those exploring ...

Tom Cochrane sang Life is a Highway, but Fender’s new acoustic guitars are designed to be taken on the road. The new Highway Series are acoustic guitars with the gigging musician in mind.

Fender Master Builder Paul Waller has painstakingly recreated the Red Hot Chili Peppers icon’s legendary sunburst Strat, which features all the relic’d cosmetics and electronics upgrades of the origin ...

Fender has lifted the curtain on its all-new American Ultra II family of electric guitars and bass guitars, which the firm has badged “the most advanced guitar series in the brand’s history”.