In 1982, the late founder of the Ogilvy & Mather advertising agency David Ogilvy issued a memo of 10 incredible writing tips to his staff. Known as "the father of advertising," Ogilvy made sure ...

We all say it, but it’s wrecking marketing--and maybe the economy, too. Why David Ogilvy’s Advertising Bible Is Getting A Modern Update The agency's former CEO Miles Young talks about his new ...