Over time, they evolved to educate – and through typography – to carry a voice or emotion. Type connects us. It’s integral to how we share – and how we grow and evolve together.I don’t have to tell ...

Over the past several years, Shutterstock has expanded its stock library to encompass video and audio. It opened its own production arm called Shutterstock Studios that’s created ads for La ...

Discover the impact of animated logos on brand identity, why they matter in 2025, and how to use animation effectively to create a lasting impression on your audience.

Imagine creating brand designs for the pure joy of design rather than just for clients or pitches? Enter VSA Partners, a Chicago-based creative and strategy agency, and its new initiative, “Design for ...

By leveraging local partnerships and creative programming, Capella aims to appeal to discerning luxury travelers, though its two-brand strategy and entry into the U.S. market present notable ...

AI doesn't just steal the insights; it masters the execution techniques that bring those insights to life, brand expert Allen Adamson writes.

Recraft Inc., the only AI-powered design platform providing image generation with true brand consistency, today announced it has raised a $30M Series B fundi ...

What is Branding? It's More Than a Logo Branding is all about creating a unique identity for a company. It sets a service or product apart from the rest and can drive someone to try it. If they have a ...

A new pair of custom fonts finally tie Amazon products and services together, as part of a global refresh by the design agency Koto.

Creative branding transcends logos; it builds unforgettable identities that resonate emotionally with consumers. Key aspects of "sticky" brands include simplicity, distinctiveness, and consistency ...

A strong and consistent visual branding strategy ensures your business has the potential to stand out in a crowded market. Catchy visuals help establish clients’ trust and foster their loyalty over ...

Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and learn the secrets they reveal.