Brand design enthusiasts flocked to Ostrander Auditorium Nov. 20 for the lecture “Logos That Last,” sponsored by the American Institute of Graphic Arts. Allan Peters, Partner and Chief Creative ...

The most forward-thinking companies won’t choose between corporate branding and personal branding—they’ll merge them. They’ll ...

Rebranding guides focus on market research and design principles. Nobody warns you that your biggest obstacle will be getting ...

For the first time in more than 20 years, Amazon’s logo got a touch-up. In fact, all of its logos got a touch-up. The small but subtle changes are part of a company-wide brand system refinement, ...

Transform your logo into a mesmerizing liquid gold animation with this easy-to-follow After Effects tutorial. Perfect for ...

McDonald’s, Coca-Cola, Audi, Volkswagen, and many other major brands are promoting social distancing through logo redesigns amid the coronavirus outbreak. But not all the efforts have been well ...

LONDON--(BUSINESS WIRE)--Recraft Inc., the only AI-powered design platform providing image generation with true brand consistency, today announced it has raised a $30M Series B funding round led by ...

In this world, branding is important. Just think of all the company logos we’ve had seared into our consciousness since childhood. There’s a good bet many of us understood what the McDonald’s arches ...

When you’re starting your own business, one of the first things you need to establish is your brand. That’s only possible by creating logos and other content, but you’re probably not capable of hiring ...

Graphic elements add texture, movement and dimension to the William & Mary brand. Inspired by the campus environment and the institution’s enduring sense of place, these visuals provide creative ...