When light hits your eye, these cones send overlapping signals. The brain interprets the mix and gives it a "color label." ...

Hinnerck Schultz-Hildebrant discovered the new optical illusion "When Purple Perceived Only at Fixation" which shows purple areas display their true purple color, when directly observed but turn blue ...

What we like: A paint-by-numbers gift pick for girlfriends, mothers, and everyone else. A meditative, soothing undertaking ...

If you liked the tough but worth it romance of "Through My Window," here are a few other films to add to your list.

Pepsi has a new challenge: keeping products like Gatorade and Cheetos vivid and colorful without the artificial dyes that U.S ...

Why, it’s an Aupen bag, of course — spotted on everyone from Taylor Swift and Selena Gomez to Olivia Rodrigo, Hailey Bieber, Jenna Ortega, Jennifer Aniston, and Madonna. Aupen’s sculptural and ...

Celebrating the fifth anniversary of her work being part of Phoenix’s landscape, Cauley reflects on what has and has not ...

Cimarron Canyon State Park sits in a region rich with other attractions, making it an ideal centerpiece for a longer New Mexico adventure. The historic town of Cimarron itself feels like stepping back ...

The Alameda Swap Meet has evolved into more than just a place to find bargains; it’s become a California institution where memories are made alongside purchases. Stories of legendary finds get passed ...

Wachler uses something he calls ColorEyes™ keratopigmentation, using a laser to add color to the cornea over the iris. This works particularly well for those who want to lighten their natural eye ...

Purple may bring out the most focused and enthusiastic devotion of all the colors. What is it about purple and purple lovers ...

Cornell researchers have built a programmable optical chip that can change the color of light by merging photons, without ...