Google scraps new third-party cookie prompt in Chrome + boosts Incognito protections + DOJ eyes Chrome breakup.

First launched in 2020, the Privacy Sandbox was designed to improve web privacy without disrupting the advertising model.

In July 2024, Anthony Chavez, VP of Privacy Sandbox, conceded partial defeat by promising to let Chrome users choose whether ...

The company says it will maintain the status quo rather than show a pop-up that could push users to try Google's alternative ...