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Transit out-of-home media specialist GoTransit has unveiled Melbourne’s largest moving billboard asset, the double-decker ...
Software platform DoubleVerify has partnered with sustainability technology company Impact Plus to reduce the environmental ...
Eighty advertising industry executives are spending a night in prison in UnLtd’s Adland Bail Out, an experience designed to ...
LinkedIn has launched First Impression Ads, a full-screen, vertical video format designed for single-day campaigns, ahead of ...
Programmatic media partner MiQ has launched AI-powered advertising platform MiQ Sigma. Sigma unites more than 300 diverse ...
A key to brand value is creativity and Kantar’s head of brand strategy, Ryan France, told AdNews that Australian brands need ...
Mad Mex says ‘Bye Bye Bland, Hello Bold’ in a new brand campaign via creative agency Connecting Plots. It’s the first ...
Labubus: the tiny creatures that look like feral elves who lost a battle with a glue gun - all sharp teeth, gangly limbs, and ...
BIG W has partnered with social commerce agency Bread Agency to roll out a live video shopping strategy. The retail chain has ...
Meta, the parent company of Facebook and Instagram, is rolling out three tools – Value Optimisation, Incremental Attribution ...
CommBank, Canva and ANZ headline the 2025 Kantar BrandZ Most Valuable Australian Brands ranking. The Top 40 for 2025 have a ...
Cartology, Woolworth's retail media unit, has extended its multi-year partnership with retail property partner Haben with a ...
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