The AdExchanger Commerce Media Newsletter has been on a brief hiatus due to some in-court legal issues (Google’s, not my own) ...

When the peer-to-peer site Napster unleashed digital audio on the web, the record industry couldn’t move fast enough. It took ...

The proposal shows how in the dark advertisers are about platform ad auctions. The idea would be for platforms to disclose ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

CleanTap claims 100% of the invalid traffic it spoofed was accepted into live programmatic auctions and was successfully bid on by advertisers.

Through Index's data vendor marketplace, curators can access third-party data sets without their own integrations.

Health care and life sciences have long lagged in digital advertising, still focused on mass-audience approaches. But as the ...

Although the launch was only announced on Monday, Paramount+ has already been incorporating streaming fixed units into ...

Retail media networks (RMNs) burst onto the scene as a transformative solution for lower-funnel, point-of-purchase ...

TTD says OpenAds is not a reaction to Prebid’s TID change, but a new model for fairer ad auctions. But how will the DSP get ...

Judge Leonie Brinkema is ready to be done with the DOJ v. Google saga; Amazon DSP comes out on top; and Mozilla brings ...

Yieldmo's Mike Yavonditte joins Inside the Stack podcast to unpack the misalignments between DSPs, agencies, and buyers.