Fractional CMOs are gaining traction in the B2B space, offering senior expertise without the full-time cost. They bridge the ...

Philip Kotler's four P's of marketing—Product, Price, Place, and Promotion—have long been foundational, but he recently ...

Burberry is set to cut 1,700 jobs globally as part of a cost-cutting and turnaround strategy led by CEO Joshua Schulman.

NOYB, an Austrian advocacy group, is challenging Meta's plan to utilize European users' personal data for AI model training, ...

Kalyan Jewellers aims for over 25 per cent revenue growth this fiscal year. The gold retailer plans to open more stores. They ...

Bureau has appointed Vanita Pandey as its Chief Marketing Officer to spearhead global expansion and drive market leadership.

Glance has appointed Aashish Benjamin Oommen as global head of brand and consumer marketing to spearhead its AI-led ...

Curativity has appointed Anand Krishna as executive vice president and head of business of the platform vertical. Anand ...

Indoco Remedies has selected FCB Ulka as the creative agency for its Sensodent Group, aiming to bolster its position in the ...

Under Armour reported a smaller-than-expected revenue drop in the fourth quarter, driven by its efforts to increase ...

Candy Crush employs artificial intelligence for puzzle design. King, the developer, uses AI to create and update levels. This ...

American Eagle Outfitters has withdrawn its annual forecasts. The company also took a $75 million inventory charge. This was ...