H&M Beauty is excited to announce a Chupa Chups collection that will take your beauty routine on a deliciously nostalgic journey, launching in July 2025. The collection’s packaging has a playful, ...

Venezuela will become a new H&M market by the end of 2025 through the franchise partner Hola Moda. With H&M’s continued expansion in Latin America the brand is present in Mexico, Peru, Uruguay, Chile, ...

Looking to the vitality of summer and sculptural artistry, the H&M Studio Pre-Summer 2025 capsule is for the woman who not only wants high fashion, but also a powerful expression of strength, radiance ...

For Summer 2025, H&M Adorables heads to camp and beachy resorts with a collection of sporty sets in airy fabrics and crafted details like crochet knits and embroidery. There’s a sense of nostalgia ...

Magda Butrym H&M previews in NYC with a star-studded and flower-filled event, attended by Iris Law, Nara Smith, Irina Shayk, Amelia Gray and Chloe Sevigny. At the heart of Magda Butrym’s poetic ...

H &M launched its first designer collection with Karl Lagerfeld, then creative director of Chanel, in 2004. The initiative revolutionized the fashion industry by making fashion from some the world’s ...

Looop opens to the public in one of our Drottninggatan stores in Stockholm on October 12. This is the first time this garment-to-garment recycling system is shown in store by a fashion retailer and ...

This is an important part of our mission to make sustainable fashion and design available for everyone today, tomorrow and for generations to come. When it comes to cotton, 95% of the cotton H&M group ...

Soft, stylish and comforting — H&M HOME welcomes fall with its newest collection and the luxury of simplicity. This season’s key objects emphasize elegant ease with muted, calm hues, a variety in ...

Our Sergels Torg store in Stockholm will offer fashion fans who are members of (or join!) our customer loyalty program the possibility to rent selected party dresses and skirts from our 2012-2019 ...

“The increasingly virtual dimension of fashion creates exciting future opportunities for H&M, allowing us to create vibrant, bold and daring virtual counterparts to our physical collections. In ...

This year marks the 20th anniversary of H&M’s famous guest designer collaborations, an initiative that profoundly changed the landscape of modern fashion. To celebrate this special anniversary, H&M is ...