Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...

Jaguar’s sales in Europe have plunged dramatically, with only 49 vehicles registered in April 2025, a 97.5% drop from the ...

JAGUAR sales have plummeted 97.5 per cent after the car manufacturer faced fierce backlash over its woke pink “rebrand”. The ...

The uproar from the ‘woke’ ads was likened to Bud Light’s bizarre 2023 partnership with transgender influencer Dylan Mulvaney ...

It's been less than a year since the Jaguar automotive brand introduced what many -- including this publication, I must note ...

Jaguar, the iconic British luxury carmaker, is experiencing a notable downturn in sales. A controversial rebranding ...

Jaguar’s bold rebrand and EV pivot have driven sales off a cliff. With just 49 cars sold in Europe last April, the luxury automaker’s future looks shaky. Jaguar’s European sales plummeted 97.5% in ...

Jaguar's vehicle sales in Europe dropped by an alarming 97.5% year-over-year in April 2025, with just 49 units registered.

Consumer research also showed progress. Focus group testing indicates that 20 percent more people see Jaguar as a brand ...

Jaguar sales plunge 97.5% in Europe; after disastrous ‘Copy Nothing’ woke rebrand. The company sold just 49 cars in April ...

But when rebrands go wrong, it can be extremely costly for a business, draw plenty of ire online and, depending on the brand, ...

Jaguar's European vehicle sales crash to just 49 units in April after rebrand distances brand from performance roots.