Donald Trump is the face of a new cryptocurrency business. Its key employees have a past littered with lawsuits and debts.

On the other hand, much of the audience, which peaked at over 50,000 listeners, was likely more interested in finding out when, how, and where to invest. The answer: A governance token called WLFI will be sold on public exchanges.

Former president Donald Trump promoted his family’s new cryptocurrency project Monday during a disorganized livestream short on details and even shorter on actual mentions of cryptocurrency, but the Trump clan’s supposed top “DeFi visionary” ghosted on the affair.

He did not directly address the new crypto firm, called World Liberty Financial. “If we don’t do it, China is going to do it. China is doing it anyway. But if we don’t do it, we’re not going to be the biggest,

"It goes quickly and beautifully," the former president said, after buying beers and burgers with the cryptocurrency on Thursday.