the look and logo of the brand will have undergone a few changes to stay up with the times. That's true of Caterpillar, too, even though it seems like the yellow-and-back color scheme has been ...

Yellow is also another color that can easily be spotted from ... Carol Austin, VP of marketing for the brand told CNBC the logo is "meant to convey the fun and energy of the Baskin-Robbins brand." ...

The AOL app quietly changed the color scheme of its app from blue to yellow recently. And many who still use AOL are deeply ...