Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and ...

For years, social media users have shared what they describe as Netflix's original logo featuring black lettering and a purple gradient cinema reel that swirls around a serif font. The word ...

Developing a great logo is a strange mix of art, science, psychology and (in most cases) a good amount of luck. Last week, in part one of this two-part series, we discussed some fundamentals of logo ...

Because our visual identity represents the university at the very highest level, it’s vital to our brand. These logos act as a signature, an identifier, and a stamp of quality. And they should always ...