Learning from the failure of their first beauty startup, SUGAR Cosmetics cofounders Vineeta Singh and Kaushik Mukherjee capitalised on customer feedback and market research to create a formidable ...

Led by a 2.8X surge in advertising and promotional expenses to INR 96.6 Cr, SUGAR Cosmetics’ total expenses increased to INR 298.1 Cr SUGAR Cosmetic’s operating revenue jumped 75% to INR 221.1 ...

Indian cosmetics brand SUGAR competes with established brands like L’oreal and Lakme, but the eight-year old startup has managed to find its footing in the beauty industry. At a time when most ...

Sugar Cosmetics on Tuesday announced that it has raised $50 million in a round led by L Catterton. Anjana Sasidharan, L Catterton’s Asia Managing Director, will be joining Sugar Cosmetics ...

The joint venture company called Quench Botanics is expected to be a Rs 100-crore business in net revenue over the next 12 months, said Vineeta Singh, who is also the CEO of Sugar Cosmetics.

The ad highlights the lipstick’s standout feature. Mumbai: To capture the attention of Gen Z, Sugar Cosmetics collaborated ...

The campaign Features four celebs and a cricketer. Mumbai: Sugar Cosmetics has launched “#GRWS - Get Ready With Sugar”, a digital campaign bringing celebrities from various career choices ...

Makeup artist Kasey Spickard talks to PS about working with Jenna Lyons and Heather McMahan for runway shows and award season ...

Roxette demonstrates a drugstore Halloween makeup tutorial featuring a sugar skull design.

In this original interview, WNBA Star Cameron Brink shares her game-day makeup routine, what it means to be a "girly girl" ...

Sugar Cosmetics, which was launched by Vineeta Singh and Kaushik Mukherjee in 2015, is now India’s third-largest colour cosmetics brand, the filing said. SUGAR Cosmetics' Vineeta Singh ...

Mumbai-based Sugar Cosmetics' total expenses rose 68% on year to Rs 505 crore in FY23, primarily due to higher spending for purchases of stock-in-trade. During the year under review, it expanded ...