Each year, its return brings joy to Popeye’s fans worldwide. “Our Butterfly Shrimp Tackle Box has earned cult-favorite status among Popeyes fans,” Hector A. Muñoz, Popeyes CMO, said in 2016.
According to Hector Munoz, Popeyes' Vice President of Marketing, Zatarain's Butterfly Shrimp was so popular that even Popeyes ...