Brand collabs often a similar pattern. So it’s remarkable to see Apple modify its logo for each of the 30 Major League Soccer ...

The black and blue stripes ... as well as MLS, and the equipment manufacturer adidas for their collaboration. Developing a new logo is a complex exercise. The process, which began before my ...

The new Crew logo maintains the club’s traditional ... with Columbus formed the 10-team league in MLS’ inaugural season; and (3) a black-and-gold checkerboard pattern that serves as a nod ...