“As a result of this enhancement, radio and its advertisers will get credit for more of the audience that hears their ads and ...

Transparency in audience measurement and ad sale pricing and has grown over time. But The need for greater transparency around the cacophony of growing advanced TV offerings is glaring, writes John ...

“As a result of this shift, there’s a significant need for more accurate measurement of digital ... by assigning synthetic identifiers to media audience behavior; this eliminates the need ...

GfK Media Measurement, in partnership with the Infocomm Media Development Authority (IMDA), will be rolling out the next iteration of Singapore TV Audience Measurement (SG-TAM 2.0). SG-TAM 2.0 ...

There's a distinct print bias in this sample, with over half involved 'most often' in print readership measurement. Few are regular users of online or radio audience measurement though that didn't ...

The Media Rating Council, an oversight group that applies standards for audience measurement, has approved a plan in which Nielsen will integrate first-party streaming data into the company’s ...

Foxtel Media will launch its new total audience measurement solution by the end of the year to capture and report the viewing habits of 4.8 million subscribers across linear and streaming.

Meantime, House Speaker Romualdez's Prime Media Collective Corporation (PCMC), which operates Radyo 630 AM station, now has ...

Expert, IP Office and Industry Representatives Call for Site Blocking Laws to be Passed ...

GMA Network's flagship radio stations, Super Radyo DZBB 594 kHz and Barangay LS 97.1 Forever!, continue their dominance of Mega Manila airwaves in September with increased audience shares.

UK – Television audience measurement body Barb has released a trustmark for members of its Trusted Data Delivery Network. The Trusted Data Delivery Network includes all companies that work with Barb ...

The BBC has confirmed that Gary Lineker will step down as the presenter of 'Match of the Day' at the end of the season.