This shoe has universal appeal and we’ve seen tremendous consumer excitement for the silhouette to return.” The duo released a new colourway with a red-carpet event in London this past April.

Rihanna's popular Puma Creeper—which was everywhere in 2015—is back. And the Puma Creeper Phatty is even bigger and badder than before.

Previously, the Avanti sneaker was announced by Puma’s Fenty and Rihanna. This silhouette ethers into football shoe territory. Back in 2015, Rihanna began her partnership with PUMA–since then ...

The Creeper Phatty is the newest iteration of the Creeper sneaker silhouette. According to a press release, the shoe is larger and bolder as it features an oversized design and a stacked gum sole ...

On April 17, 2024, Fenty x Puma renewed their collaboration to launch Creeper Phatty Earth Tones shoes in three new colorways.

While celebrating the triumphant return of her FENTY x PUMA Creeper, the quadruple threat also discussed her vast range and the challenges of transitioning from one kid to two.

Today, YMC is launching a collaboration with George Cox, a British brand who invented and popularised the shoe back in 1949. Having updated the Hatton design in two unisex silhouettes, you can take ...

Rihanna's latest collaboration with Puma has landed with the arrival of the Fenty x Puma Creeper Phatty Earth Tone.

This shoe has universal appeal and we’ve seen tremendous consumer excitement for the silhouette to return.” The duo released a new colourway with a red-carpet event in London this past April.