Sports merchandise giants Fanatics and Lids are beefing up their investment in the Barnes & Noble Education college bookstore chain as students head back to school following more than a year of ...

Fanatics, Alabama partnership includes new store at Bryant-Denny Stadium Fanatics and The University of Alabama announced a long-term, multifaceted partnership that includes a wide range of ...

Fanatics, the world’s largest seller of licensed sports merchandise, and Lids, one of the industry's biggest retailers, are expanding their presence in college sports. The companies have formed ...

Fanatics has signed a wide-ranging partnership with the University of Alabama, the latest deal that covers the company’s rapid expansion into new businesses. In what it is calling its most ...

The Fanatics Sportsbook promo code is available in a variety of states and provides a new user offer to bet $30 and get $300 in bonus bets.

She is the first woman college athlete to sign such a deal with Fanatics. The agreement includes autographed memorabilia (photos and basketballs), as well as trading cards that will include ...

MSU has selected Barnes & Noble College (BNC) to manage all course materials, retail and online operations for its campus bookstore, the University Store. Beginning Monday, Feb. 7, the University ...

NORMAN, Okla. — The Sooner Shop on the west side of Gaylord Family-Oklahoma Memorial Stadium is set to open to the public at 9 a.m. CT Friday under the Sooners’ partnership with Fanatics, the ...

College football fans are going to love this! Fanatics just dropped its collegiate line of Nike shoe apparel for the college football season for 27 great programs, including Alabama, UCLA and more.