A former Colorado staffer sought $10 million in name, image and likeness funding from Saudi Arabia in exchange for promoting ...

The top NIL agency in college sports along with some big name athletes are partnering up with the V Foundation for Cancer ...

Colorado Buffaloes star Travis Hunter details what position he wants to play in the NFL and his thoughts on beating the ...

Four-star linebacker Nathaniel Owusu-Boateng releases top six. Thomas Hammock eager to capitalize on NIU's moment in the ...

Travis Hunter's exploits against the CSU Rams has helped him finally leapfrog Arch Manning in the coveted NIL Valuation list.

Life is good for Ohio State star freshman Jeremiah Smith. The potential college football All-American and surefire future NFL ...

Mike Florio and Devin McCourty outline how Bryce Young prompts the idea of a prospect opting to stay in the college cycle ...

In the new landscape of amateur sports, high school and collegiate players alike have the opportunity to make money off their ...

Shedeur Sanders was listed at the top of the college football season, with an approximate $3.8 million valuation.

One man who tried to kick-start FIU’s NIL program is alumnus Johnathan Cyprien. After a successful four-year college career ...

Colorado QB Shedeur Sanders is making great use of the NCAA Name, Image, and Likeness rules ranking #1 on On3's NIL Top 10 list.