California’s largest insurer said it won’t run a commercial during the Super Bowl, saying it must help its customers first.

Rather than shoveling out the estimated $7 million required for Super Bowl ad time, State Farm will commit to helping ...

State Farm has decided not to air an advertisement during Super Bowl LIX. The company says it's focusing on "providing ...

State Farm said it was backing out of its plan to air an ad during the upcoming Super Bowl due to the wildfires in Southern ...

State Farm, long a stalwart of Super Bowl advertising, announced it was pulling an ad from next month's big game.

Insurance company State Farm has canceled plans to air a spot during Super Bowl 59, citing the ongoing fires in Los Angeles ...

State Farm often runs commercials during NFL games, but the insurance company won’t have an ad presence during Super Bowl ...

State Farm, the largest property insurer in California, has canceled its Super Bowl ad because it is focused on responding to the "tragedy" of the LA fires.

It's unclear how the Super Bowl will otherwise be impacted by the devastating wildfires still raging across Los Angeles ...

State Farm Stadium announced in a statement that they are pulling themselves out of the commercial lineup on FOX for Super ...

State Farm has decided to pull its Super Bowl commercial and instead focus on supporting Los Angeles residents impacted by ...

The Super Bowl commercial would have been the second consecutive spot from the insurance giant, after Arnold Schwarzenegger ...